Biculturalism and identity: what strategic issues do tomorrow’s leaders need to be prepared for?

Hone Paul, Chief Marketing Officer, University of Otago

Duncan Shand, Managing Director, YoungShand

Interactive CEO Panel Discussion with:

Peter Cullinane, Founder, Lewis Road Creamery	Rob Harvey, Chief Executive Officer, dentsu New Zealand
Clive Omerod, Group Chief Executive Officer, Les Mills International

Groups of 4-5 people will create one marketing initiative that will help relaunch the New Zealand Brand into the UK market to take advantage of the new Free Trade Agreement. The initiative has to be trade related, not tourism.

Groups will create a 5-minute pitch to be presented to an NZ Story led panel in June.

David Downs, Chief Marketing Officer, NZ Story Group

Philip Wood, President, British New Zealand Business Association

And the qualities needed for the Marketing Leaders of tomorrow.

Interactive CMO Panel Discussion with:

Suraiya Phillamore-Smith, Chief Marketing Officer, Westpac	Jonathan Waecker, Chief Customer and Sales Officer, The Warehouse Group
Jo Mitchell, Chief Customer Officer, My Food Bag	Matthew Bain, Marketing Director, Spark

3x two minute pitches to potential mentor CMOs explaining why the student should become a CMO and what help they need to get there - 15 mentors confirmed so far!

Connect with individual mentors, share a few drinks and join us for dinner! 🍻

Rachel Ellerm, National Marketing Director, Lion New Zealand
2021 NZ Marketer of the Year Finalist

Several times a year, top management teams enter the strategy room with lofty goals and the best of intentions: they hope to assess their situation and prospects honestly, and mount a decisive, coordinated response toward a common ambition. So, why doesn’t it usually work? We need to address the real problem: the “social side of strategy,” arising from corporate politics, individual incentives, and human biases.

Mitch Kornman, Partner, McKinsey & Co

Join a world renowned thought leader on strategic innovation, digital disruption and organisational transformation and customer loyalty architectures.

Dr. Peter Wilton, Former Senior Lecturer, Haas School of Business, UC Berkeley 

The essentials I need to understand, and what I wish I knew when I was a marketer. 

Interactive CMO Panel Discussion with:

Dominic Quin, GM - Marketing & Customer Experience, Foodstuffs NZ	Astrud Burgess, GM - Data & Marketing, ANZ
Luke Rive, Director of Marketing, McDonald's NZ

Wrap up and drinks! 🍻

Paul Spoonley, Professor, Massey University

Good strategy should always start with asking the right questions. For today’s leaders, the questions are vast and profound—and soluble. What is marketing’s role in developing the future?

Mitch Kornman, Partner, McKinsey & Co

Stevie Weber, Executive Director - Strategy, dentsu New Zealand

What does it mean for the work we produce which influences society, the teams we hire – which produce the work, and what do we need to change.

Panel of Marketing Leaders including:

Regan Savage, Head of Marketing & Engagement, Southern Cross Health Society

Creating a culture that feels like it belongs, thrives, and delivers with ownership, accountability and inspires the team.

Annemarie Browne, Chief Marketing Officer, Lotto NZ
2020 NZ Marketer of the Year

Break into groups and discuss how would we brief our CEO’s on the changes needed in marketing for 2022 and beyond.

Join us for dinner at the Viaduct! 🍾

The biggest mistakes they make in presenting budgets.

Interactive CFO Panel with:

Mark Winter, Chief Financial Officer, My Food Bag	Emma Watson, Independent Consultant
Linda Waddington-Miller, Finance Director, Lion NZ

Where are we going in the future and how do we keep ourselves and teams contemporary and upskilled.

Digital expert panel discussion

Experiential design thinking, behavioural science and performance tracking allow you to envision, build and measure differentiated customer and employee experiences for today and tomorrow. Tim discusses the cutting-edge approach to this and how Frog is revolutionising the approach for marketers.

Tim Morey, Global Managing Director, Frog Design

Brian Ferris, Chief Data, Analytics & Technology Officer, Loyalty NZ

What does this mean in reality when developing data driven strategies? 

CMO Facilitated Panel Discussion with:

Tim Cullinane, Head of Idea Design, Saatchi & Saatchi	Brid Drohan-Stewart, Director of Brand, Woolworths NZ
Sarah Sandoval, GM - Consumer Marketing & Brand, NZ Post 2022 NZ Marketer of the Year

Wrap up and drinks! 🎊

What you really need to tell your agency.

David Halter, Chief Strategy & Growth Officer, dentsu International

Expert panel with:

Nigel Douglas, Chief Executive Officer, OMD New Zealand

Panel of CMO’s and agency heads with:

Strahan Wallis, Chief Executive Officer, Clemenger Group	Nikki McKelvie, Managing Director, DDB Aotearoa
Anna Lawrence, GM Brand, Customer Engagement  & Sustainable Transport Education, Auckland Transport	Allison Yorston, Chief Marketing Officer, Frucor Suntory

Carl Davidson, Founder, Research First

Can your group break the NZ record of 311?

Join us for canapés and drinks! ✨

Influencing C Suite and others through understanding your full organisational landscape. Issues include reception psychology, emotional and cultural intelligence, negotiating business development cross-culturally, better preparation.

Patrick Rottiers, Founder & Managing Director, PROConsulting International
Professor of Practice International Negotiations, Senior Lecturer & Exec Coach

Peter Stubbs, Director, WealthPoint

Wrap up and celebratory drinks! 🎊🎉