14 February - 22 February
Mondays/Tuesdays | 12:00pm - 1:30pm
MAOnline
Digital is an increasingly important channel for any business. As a result, the need to understand digital resources, assets, tools, and channels is key. This short course will provide an in-depth view of those digital elements, and how they combine to contribute to a digital strategy.
Improve your understanding of digital resources, assets, tools, and channels, and identify how these contribute to their digital strategy. Brush up on your business' digital strategy to make sure that it aligns with the overall marketing strategy, and manage digital resources like a pro.
Course structure
A live session will be held each Monday and Tuesday at 12:00pm - 1:30pm over 2 weeks. The facilitator will present that session's topic live online with other participants. There will also be activities and resources to support your learning.
PRICING
Those who want to improve their understanding of digital resources, assets, tools, and channels, and identify how these contribute to their digital strategy
Marketers who need to learn how to plan a digital strategy that aligns with their organisation's overall marketing strategy.
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Nam sagittis gravida ex, nec pharetra libero dictum nec. Pellentesque ut sollicitudin turpis. Quisque id nisi imperdiet, commodo odio id, elementum nibh. Nullam consectetur a odio non feugiat. Integer a elementum sem.
Nam sagittis gravida ex, nec pharetra libero dictum nec. Pellentesque ut sollicitudin turpis. Quisque id nisi imperdiet, commodo odio id, elementum nibh. Nullam consectetur a odio non feugiat. Integer a elementum sem.
Nam sagittis gravida ex, nec pharetra libero dictum nec. Pellentesque ut sollicitudin turpis. Quisque id nisi imperdiet, commodo odio id, elementum nibh. Nullam consectetur a odio non feugiat. Integer a elementum sem.
Nam sagittis gravida ex, nec pharetra libero dictum nec. Pellentesque ut sollicitudin turpis. Quisque id nisi imperdiet, commodo odio id, elementum nibh. Nullam consectetur a odio non feugiat. Integer a elementum sem.
I really enjoyed the Digital Strategy workshop. Graeme is knowledgeable, well-articulated and clearly passionate about the material he was delivering. His background in data made the workshop even more interesting as we were able to discuss a lot more about the topic as it's a substantial part of an overall digital strategy.
The case studies were helpful to understand the context of the material in a real situation.
This was a really good course. I learnt loads and came away with plenty of ideas to implement at work.
Are you a SME and keen for support with funding your professional development? You may be eligible to receive a subsidy of up to 50% for your course fee. Click here to find out more.