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Marketing Bootcamp

Tuesday 2 August, 2022

Te Herenga Waka - Victoria University of Wellington Pipitea Campus  

register now

Key marketing foundations that you can apply to a business, corporate or non for profit (or perhaps just a good idea):

  • Why understanding your customers is critical to your future success
  • Branding and how this can be leveraged
  • What you offer, to whom and why customers should care (a clue: it’s all about value!)
  • What you are really good at and your competition is not – Your SWOT analysis
  • How to develop your brand strategy and write a simplified marketing plan for your business.

In Partnership with


Core Skills Badge

This is a core course to become a Professional Certified Marketer - Core Skills.


  • $595.00+ GST Members
  • $895.00 + GST Non Members
  • Special rates available for students, registered charities and multiple bookings. Contact us.

*Vaccine Passes
Following the Government’s announcement, My Vaccine Passes will no longer be required for attendees, facilitators and staff to attend this workshop.

During the ‘orange’ light setting, face masks are still recommended for all attending this workshop. Other health and safety measures will be followed.

register now

Learning outcomes

You will learn to...

  • Understand why and how marketing is an integral part to any business’s success
  • Understand the key essentials of marketing and it drives market growth
  • Validate your marketing thinking and take away a marketing plan that you can execute in your business immediately


To achieve

  • Market success and impact the performance of your business
  • Sustained competitive advantage
  • More customers and happier customers for longer

Who Should Attend

Marketers with 0-3 years’ experience, needing to understand the core concepts of marketing


Those new to the marketing profession (including graduates) to help them to be more industry ready

Start your professional development
journey with us today.

Sign me up

Are you a SME and keen for support with funding your professional development? You may be eligible to receive a subsidy of up to 50% for your course fee. Click here to find out more.