In 2023, the Marketing Association is launching a monthly ‘Marketing Meetup’ at our offices in Parnell. This will be a relaxed get-together over drinks & nibbles and with lots of opportunity to chat to your fellow marketers.
For the March Marketing Meetup, we will be discussing Marketing for Good – something we know is very close to many marketers’ hearts.
Following the panel, we open up for questions and comments from the audience, followed by further discussion and sharing of experiences, tips and advice in groups.
The March Meetup is organised by the MA’s For Purpose Special Interest Group.
Head of Marketing
Sera believes in the power of a brand to change business and drive commercial success. Contact’s partnership with Women’s Refuge reflects this belief, and the results have been outstanding.
Leukaemia & Blood Cancer NZ
Annabel started her marketing career in the hospitality & entertainment industries including senior roles with the Sheraton Hotel Group in NZ, Australia and China, Air New Zealand and IMAX. She moved into the For Purpose sector as Director of Advancement for the University of Auckland and has continued her focus in that profession with senior management positions in several major national and international organisations – most recently with Leukaemia & Blood Cancer New Zealand working across the wide range of donor touchpoints and stakeholder engagements. Annabel has been a member of the MA, both personally and professionally for many years and is currently the co-chair of the For Purpose Special Interest Group (SIG).
Head of Commercial & Marketing
Surf Life Saving New Zealand
Jo has extensive experience and expertise in managing commercial partnerships, sponsorship, funding and marketing communications.
Having previously worked in key roles at Athletics New Zealand, YMCA and Child Cancer Foundation she has an absolute wealth of knowledge and insight to share and she’s even worked at the MA previously as well!
The Fred Hollows Foundation NZ
Stephne has extensive partnership engagement and development experience across the For Purpose and commercial sectors internationally. Previous sales and marketing roles in USA and UK include Unisys Ltd, PGA European Tour and Thomas Cook Performance Management.
Moving into the For Purpose sector over the past 12 years in NZ working for Mercy Hospice, World Vision and now The Fred Hollows Foundation NZ, Stephne is responsible for managing and developing corporate partnerships and other stakeholder relationships.
With a background in Broadcasting, Monique has worked extensively with charity partners in the capacity as a fundraising MC. Having made the move from Broadcasting to Marketing, Monique has had the privilege to work on some of the largest product launches across both the Beauty and Confectionary industries. Since starting with Mars, Monique has joined the Diversity & Inclusion Pride committee. Having recently launches SKITTLES PRIDE into market, Monique understands the importance of aligning brands & business objectives with purpose led work and supporting charity partners