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Leveraging Content and Marketing automation to close more leads

Why is it that 60% of B2B marketing content goes unused by sales teams?[1] Perhaps it's due to poor...

How to select and implement the right marketing automation platform

In this blog, Engaging Partners (MA Content Marketing Sponsors and Inbound Marketing specialist...

How to avoid a breakup with your customers before their first purchase

Brands spend thousands of dollars acquiring customers. Whether that be through traditional...

Top tips for selecting content marketing technology.

New to content marketing or about to ramp up your strategy? In this blog, Engaging Partners,...

Behind the Scenes Content

Develop Long Term Brand Advocacy by Using Behind the Scenes Content Watch the video below!  Prefer...

What should you do about sponsored content?

To clarify, sponsored content is typically the term given to badged native advertising - a paid...

Content has taken centre stage

Good luck tricking Google Bashing out generic press releases with repetitive phrases and words is...

5 Reasons Why Content Marketing Will Help You Grow Your Business

In today’s digital world, having a good digital content marketing strategy is crucial to the growth...

Six content marketing myths - busted

Getting content marketing right is both more complex than its most fervent promoters claim... and...

6 Ways to Increase Engagement with the Anchoring Bias

Your initial thought is that the cookie seems like a good price and a wise snack choice. There’ll...

The Past, Present and Future of the Privacy Act 2020

In NZ we’re lucky to have two things: The Privacy Act which protects the use of our personal...

5 things you need to know about the Privacy Act changes

On the 1st of December 2020, the new Privacy Act came into effect. In this short blog, we cut to...

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