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Four social media tips for savvy Christmas selling

The countdown to Christmas is well and truly on! If you’re like us here at Mint, your festive...

Website grader tool

It’s never been more important to have a high performing website - it’s your #1 marketing tool and...

CX grader quiz

A successful CX strategy should involve your entire business. It’s not on the shoulders of just one...

What's the Deal With Bounce Rate?

Do people like your website? Can they find what they are looking for, or do they get frustrated and...

Understanding your Website Conversion Rate

Conversion Rate 101: What you should know about website conversion rate. Watch the video below!...

Behind the Scenes Content

Develop Long Term Brand Advocacy by Using Behind the Scenes Content. Watch the video below!  Prefer...

Marketing Automation: The Key to Building a Successful Ecommerce Store

Perhaps your ecommerce solution isn’t performing like you thought it would. You've got a good...

Is Google Analytics Really Free?

Is Google Analytics really free, and how important is it to your business? Watch the video here!...

'Digital' and 'Content' - buzzwords that must die?

  "These days, it's is all about digital content" I hear this on a daily basis.

Attention as a commodity

We've been bombarded with billboards and advertisements from the day we were born. According to one...

Digital Strategies for Improving OTC Marketing Success

I recently spoke to members of New Zealand Self Medication Industry about why they should be...

Cutting Through the Blockchain-Based Loyalty Programs Hype

Now I really believe in blockchain. At Digital Alchemy, we have been trialling our own blockchain...

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