
Our Advanced AI
Advanced AI in Marketing: Automation, Optimisation & Efficiency
Unlock the full potential of AI to supercharge your marketing strategy.
This hands-on workshop is designed for marketers who want to go beyond the basics and harness AI for automation, efficiency, and growth. You’ll gain power-user skills to streamline workflows, personalise campaigns at scale, and leverage cutting-edge AI tools for content creation, SEO, and advertising.
By the end of this session, you’ll be able to:- Automate repetitive marketing tasks and free up time for strategy
- Optimise content repurposing and multi-channel distribution using AI
- Master AI-driven personalisation to boost engagement and conversionsEnhance decision-making with AI-powered analytics and predictive insights
- Stay ahead of competitors with AI-driven competitive analysis and trend forecasting
Whether you're looking to scale your content, improve campaign efficiency, or gain a competitive edge, this workshop delivers practical, actionable strategies you can implement immediately. Future-proof your marketing with AI
Online Course structure
This workshop is also offered in an online format. A 1,5-hour live session will be held once each week over 4 weeks. The facilitator will present that week's topic live online with other participants. There will also be activities and resources to support your learning.
Pricing
In-person workshop
MA Members: $650 + GST
Non-Members: $950 + GST
Online workshop
MA Members: $595 + GST
Non-Members: $895 + GST
Special rates available for students*, registered charities and multiple bookings. Contact us.
This is an elective course to become a
Professionally Certified Digital Marketer
Professionally Certified Strategic Marketer

Facilitator, Peter Mangin
Founder, AI Innovisory
Peter Mangin is a seasoned leader in the realm of AI and marketing, with over 25 years of experience, including more than 15 years as a senior leader in Advertising. As the Chief Product & AI Officer at Pure SEO and the Founder of AI Innovatory, Peter has consistently been at the forefront of technological innovation, successfully modernising legacy systems with AI and driving teams towards impactful results.
FIND OUT MOREFacilitator, Peter Mangin
Founder, AI Innovisory
Peter Mangin is a seasoned leader in the realm of AI and marketing, with over 25 years of experience, including more than 15 years as a senior leader in Advertising. As the Chief Product & AI Officer at Pure SEO and the Founder of AI Innovatory, Peter has consistently been at the forefront of technological innovation, successfully modernising legacy systems with AI and driving teams towards impactful results.
Throughout his career, Peter has demonstrated a remarkable ability to bridge the gap between marketing and technology, helping businesses unlock the full potential of AI in their marketing strategies. His deep understanding of the advertising industry, coupled with his extensive knowledge of AI, positions him as a highly qualified facilitator for transformative workshops and masterclasses.
Peter's passion for empowering marketers with the practical skills and knowledge they need to succeed in an AI-driven world has made him a respected figure in the industry. His ability to distil complex concepts into actionable strategies enables marketers to immediately apply their newfound knowledge and realise tangible benefits for their organisations.
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Advanced AI
This hands-on workshop is designed for marketers who want to go beyond the basics and harness AI for automation, efficiency, and growth. You’ll gain power-user skills to streamline workflows, personalise campaigns at scale, and leverage cutting-edge AI tools for content creation, SEO, and advertising.
16/07/2025
9:00am - 5:00pm
Auckland
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Advanced AI
This hands-on workshop is designed for marketers who want to go beyond the basics and harness AI for automation, efficiency, and growth. You’ll gain power-user skills to streamline workflows, personalise campaigns at scale, and leverage cutting-edge AI tools for content creation, SEO, and advertising
05/08/2025
9.00am - 4.00pm
Queenstown

Advanced AI
This hands-on workshop is designed for marketers who want to go beyond the basics and harness AI for automation, efficiency, and growth. You’ll gain power-user skills to streamline workflows, personalise campaigns at scale, and leverage cutting-edge AI tools for content creation, SEO, and advertising | Dates: September 10, 17, 24 & October 1.
10/09/2025
12:00pm - 1:30pm
Online
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Advanced AI
This hands-on workshop is designed for marketers who want to go beyond the basics and harness AI for automation, efficiency, and growth. You’ll gain power-user skills to streamline workflows, personalise campaigns at scale, and leverage cutting-edge AI tools for content creation, SEO, and advertising.
20/11/2025
9:00am - 5:00pm
Auckland
I thought Peter was great at delivering & did an awesome job. I enjoyed the delivery & content discussed, especially the handy chatgpt tips that we can use straight away. I also thought the AI apps/platforms discussed were very relevant, specifically all the free ones - great for companies who are just dabbling in AI and not yet ready to invest.
past attendee 2024
Interesting and engaging presenter, interesting content
past attendee 2024
I enjoyed the professional way Peter presented the content, while still keeping things quite casual and open.
past attendee 2024
The knowledge, advice, interaction and environment were all awesome. I've come away feeling like I can utilise the tools I was using soooo much better, and a whole new set of tools that I can use that will really up my game. I've also come away feeling more inspired and confident so thank you!
past attendee 2024

Professionally Certified Core Skills Marketer
The core competencies needed for today's marketing professionals. This certification is aimed at developing practical marketing skills that help you in your day to day role and be industry ready for your marketing career.

Professionally Certified Digital Marketer
Digital is an essential part of the job for marketers – and it’s critical to keep up with the latest trends and technologies in the field. Ensure you're up to speed with a Professional Certification in Digital Marketing.

Professionally Certified Strategic Marketer
Strategic thinking underpins every effective marketing campaign. Without it, marketing is just guesswork. Build your understanding of strategy and long-term planning with workshops from the r programme.