NZ Marketing Academy powered by Westpac (4)

Welcome to MA's NZ Marketing Academy

Helping marketers be brilliant.

Professional certifications and workshops delivered by expert industry practitioners.


Welcome to MA's NZ Marketing Academy

Our workshops are developed locally for New Zealand marketers and are taught by specialist practitioners, meeting the highest standards for marketing professionals.

Professional Certifications.
Professional Certifications from the New Zealand Marketing Academy (MA) in partnership with the University of Canterbury and powered by Westpac. To become professionally certified, you must complete 6 workshops and then complete a work-based project which is assessed by University of Canterbury. On successful completion, you become professionally certified and receive a University qualification – a micro-credential from University of Canterbury. Professional certifications/micro-credentials in strategy and digital are at level 8 (postgraduate level) whilst core skills is at level 5 (undergraduate level).

Live at Lunchtime - Online Workshops
Our Live at Lunchtime online workshops bring a more flexible and convenient way to upskill and become Professionally Certified. Train online with a live facilitator at your desk once a week (each session is 1.5 hours) over 4 weeks. These online workshops have identical content to our face-to-face workshops, and boast the same expert facilitators.

Marketers have always invested in their personal development. Now you could be officially recognised for it. If you're interested in becoming Professionally Certified, check out all the certification options to the right. Or, to view our upcoming workshops, scroll down the page.

Upcoming Workshops


SEO+CRO - Need to Know

Delivered in a clear, easy to comprehend manner, this workshop is ideal for any marketer that wants...

Digital Storytelling

As a marketer, you know digital storytelling is key to helping your audience understand the value...

Digital Strategy

Digital is an increasingly important channel for any business. As a result, the need to understand...

The Secret Sauce of Great Copywriting

Great copywriting is one of the most critical elements of successful marketing. Telling your story...

Breakthrough Marketing Plans

Based on the best seller from Professor Tim Calkins of Kellogg School of Management, Colleen Ryan...

Mapping the Customer Journey

Having excellent Customer Service is vital to differentiate your business from the pack. You will...

Marketing Automation

Make your marketing content work smarter, not harder. Starting with understanding your customer,...

Stakeholder Management

Leading strategist Tony Gardner will provide an interactive day looking at both internal and...

The Secret Sauce of Great Copywriting

Great copywriting is one of the most critical elements of successful marketing. Telling your story...

Introduction to Marketing Plans

Key marketing foundations that you can apply to a business, corporate or non for profit (or perhaps...

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