Event
Sunset Session with D3
Winning in Retail Media: What Amazon Teaches Us - Even Without a Local Marketplace
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Event
Sunset Session with D3 LIVE
Livestream: Winning in Retail Media: What Amazon Teaches Us - Even Without a Local Marketplace
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Event
The Keith Norris Charity Golf Cup 2026
Join us at Akarana Golf Club for some friendly competition, great company and an even greater cause.
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Event
Brainy Breakfast 2026 / Auckland
Where AI is Headed in 2026 - From GenAI to Brand Discoverability and Agentic AI
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Event
MindFuel Webinar with Brand IQ
How to use AI to reduce your marketing costs and amplify results
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Speakers
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Richard Conway
Managing Director
Pure SEO
Where AI Is Headed in 2026 - From GenAI to Brand Discoverability and Agentic AI
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Adnan Khan
Co-Founder
Stitch / Stitch Predict
Where AI Is Headed in 2026 - From GenAI to Brand Discoverability and Agentic AI
Mike Parsons
Tribe Lead, Data & AI
Air New Zealand
Panellist
Panel: Embedding Agentic AI – Early Wins & Use Cases
Richard Conway
Managing Director
Pure SEO
Where AI Is Headed in 2026 - From GenAI to Brand Discoverability and Agentic AI
Adnan Khan
Co-Founder
Stitch / Stitch Predict
Where AI Is Headed in 2026 - From GenAI to Brand Discoverability and Agentic AI
Mike Parsons
Tribe Lead, Data & AI
Air New Zealand
Panellist
Panel: Embedding Agentic AI – Early Wins & Use Cases
Richard Conway
Managing Director
Pure SEO
Where AI Is Headed in 2026 - From GenAI to Brand Discoverability and Agentic AI
Co-presenting with Adnan Khan, Co-Founder, Stitch / Stitch Predict
About Richard
Richard is the founder of Pure SEO, New Zealand’s most awarded search agency. Richard was a finalist in the 2019 EY Entrepreneur of the Year and is a columnist for M2 Magazine, M2W Magazine, and New Zealand Business magazine.
Richard is a guest lecturer of Digital Marketing and search marketing for the University of Auckland (MBA programme), Unitec, and The NZ Marketing Association. In 2019 Richard wrote the book ‘How to Get to The Top of Google Search, a Practical Guide’ (Penguin Random House).
Richard is an active investor and mentor to a number of high tech businesses and has sat on the board of Entrepreneurs Organisation (New Zealand) and The Well Foundation.
Adnan Khan
Co-Founder
Stitch / Stitch Predict
Where AI Is Headed in 2026 - From GenAI to Brand Discoverability and Agentic AI
Co-presenting with Richard Conway, Managing Director, Pure SEO
About Adnan
Over the past 15 years, Adnan has showcased leadership in transforming brands through advertising and marketing technology for better business outcomes. As a Sydney native, he began his career at Initiative Media before joining Microsoft to manage premium ad partnerships. In 2009, Adnan became one of the first four founding employees of Facebook ANZ and one of the first five in the Asia-Pacific, helping to establish and grow operations in ANZ for six years.
Adnan later advised early-stage ventures and startups and has spent the last 7-8 years consulting and leading strategy in marketing & advertising technology innovation for clients like Cisco, Canon, Hyundai, Toyota, Honda, Comvita, BNZ, Turners, and more.
Recently, Adnan co-founded Stitch, a consultancy formed by industry veterans focusing on data, advertising, and marketing technology to drive measurable outcomes. Clients include Trilogy, Turners, AA Smartfuel, Tourism NZ, Forsyth Barr, Vend, Merck Sharpe & Dohme, Skills Consulting Group, Real NZ, Treble Cone, Cardrona, Amisfield, Coastguard NZ, Duco Events, Harrison & Grierson, Gardiner Family Apothecary (in Ireland), Real Thread (in the US), Kate Sylvester, Juliette Hogan, Kathryn Wilson, NZ Rugby, Colliers, and NZ Sotheby's International Realty.
Adnan is a 3X TVNZ Marketing Awards Winner 2022 and a 2X Gold Effie Awards Winner 2022.
Mike Parsons
Tribe Lead, Data & AI
Air New Zealand
Panellist
Panel: Embedding Agentic AI – Early Wins & Use Cases
Find out how Air New Zealand and other brands are experimenting with AI teammates, LLM driven search, and new AI tools.
You’ll hear about their use cases, early wins, what they’ll be testing next - and how they ensure their teams have the skills and tools required to succeed.
Each panellist will share what they and their team have learnt so far, where agentic AI is having the biggest impact on their work, and the challenges and opportunities agentic AI represent for their team.
Don’t miss this chance to find out what other organisations are doing right now, and gain inspiration from their approach.
About Mike
Mike is responsible for enhancing and extracting the value from the world leading technology, great team, and unique data assets of Air NZ. Focused on leading capability across the business to increase productivity, customer engagement, revenue, and operational efficiency. Mike owns initiatives that align the data analytics and AI strategy with the operational roadmap.
Having over 25 years experience in management and analytics roles in a wide range of international and NZ based companies, Mike brings a vast knowledge of how to apply analytics to business problems for competitive advantage.
The Data and AI team has a broad and deep remit across Data Engineering, Analytics Engineering, Insights & Reporting, Digital Analytics, Data Governance, Data Science, Robotic Process Automation, AI Engineering, Applied AI, and general AI disciplines.
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