Influential Writing for Comms and Business

What’s at the heart of every successful communications strategy or highly successful team? Writing.

Wherever you work in your organisation, you’re likely spending your days writing messages to motivate and inspire your colleagues, clients, suppliers and stakeholders.

Join highly respected trainer Helen Steemson in this hands-on course to learn time-tested systems to spend less time writing, while creating more influence.

You’ll learn from practical examples and get the chance to begin crafting your new thought leadership strategy, leaving with a toolbox of templates, checklists and information to help you put it into action.

Online Course Format
This workshop is also offered in an online format. A 90-minute live session will be held once each week over 4 weeks. The facilitator will present that week's topic live online with other participants. There will also be activities and resources to support your learning.

Choose Your Date and Location

Wherever you work in your organisation, you’re likely spending your days writing messages to motivate and inspire your colleagues, clients, suppliers and stakeholders. Join highly respected trainer Helen Steemson in this hands-on course to learn time-tested systems to spend less time writing, while creating more influence.

01/04/2026

9:00am - 4:00pm

Auckland

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Influential Writing for Comms and Business

08/09/2026

9:00am - 4:00pm

Auckland

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Learning Outcomes

What you’ll learn

Strategic message planning
Editing for clarity
Persuasive masterclass
Rules for email and internal chats

So you can

Create sharp, clear writing
Craft persuasive headlines, subject lines, copy and calls to action
Make writing easier, faster and more enjoyable

To achieve

Greater influence and action
Less time spent on writing tasks
More efficient projects and teams
Stronger relationships with teams, clients and other stakeholders

Who is this workshop for?

This is a must for any comms or business professional, especially those working in B2B, tech, NFP, financial and professional services and government agencies.

Facilitator, Helen Steemson

Lead Copywriter & Creative Director, Words for Breakfast

Helen is the award-winning lead copywriter and creative director at Words for Breakfast, a copywriting agency in Auckland.

Helen is a great facilitator, really engaging and made learning about writing fun (which was something I never loved previously!).

Therese, Whakatāne District Council, past attendee 2025

Helen was a fantastic presenter, paced the day really well & easily adapted content for a very diverse group of attendees!

past attendee 2024

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Influential Writing for Comms and Business

What’s at the heart of every successful communications strategy or highly successful team? Writing.

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