Wellington, this is your chance to hear from a marketer who has been judged the world’s best. Join us as we welcome Ally Young of Skinny, the brilliant mind behind the world's most prestigious marketing award-winning campaign.
Who would have thought that little old NZ would secure a victory that has never before been won by the UK, Europe, or Asia. In a remarkable feat, Ally outshined even the CMOs of global giants like Apple and Mars Corporation.
At our upcoming networking event, hosted at Spark 42 Willis Street, Wellington, Ally will unveil the secrets behind her groundbreaking campaign. Delve into the strategies and insights that propelled her idea to international acclaim, and gain invaluable knowledge on what it takes to execute a truly impactful marketing initiative.
This is your exclusive chance to hear from one of the world's best marketers, right here in Wellington. Don't miss out on this extraordinary opportunity!
Plus, we kick off our MA's 50th Birthday celebrations where our CEO will be making an exciting announcement about the 2024 MA Learning & Development programme.
Ally Young, CMO, Skinny NZ
Coming from a background in Sport Science, Ally quickly found a passion for technology when moving to the telecommunications industry 10 years ago.
In 2018, Ally led Spark’s subsidiary Skinny through a successful rebrand, equating in an instant increase in profitability. Since then Skinny has seen continuous growth plus a plethora of international marketing awards in collaboration with creative agencies; ColensoBBDO, Platform29, Drum & PHD media agency.
With Skinny recently listed by the international research consultancy WARC as one of the world’s Top 100 Effective Brands for 2023, winning the 2022 WARC Global Effectiveness Award for Sustained Success, and a Global Grand Effie in the same year, Ally believes it is without a doubt that the seamless relationship between agency & client plus making bold work has been the key to delivering ultimate effectiveness. In 2022 Ally was named NZ’s Most Effective Marketer.