Behavioural Science for Customer Journeys
Held in Auckland and Online.
Held in Auckland and Online.
Make your customer the hero. Join us to look at the drivers of human behaviour, and how a greater understanding of these touchpoints, including digital experiences, can be applied to customer experience.
Online Course Format
This workshop is also offered in an online format. A 90-minute live session will be held once each week for 2 weeks. The facilitator will present that week's topic live online with other participants. There will also be activities and resources to support your learning.
MA Members: $395 + GST
Non-Members: $695 + GST
Special rates available for students, registered charities and multiple bookings. Contact us.
This is an elective course to become a
Professionally Certified Core Skills Marketer
Professionally Certified Digital Marketer
Professionally Certified Strategic Marketer
Make your customer the hero. Join us to look at the drivers of human behaviour, and how a greater understanding of these touchpoints, including digital experiences, can be applied to customer experience | Dates: March 12 & 19.
12/03/2026
12:30pm - 2:00pm
Online
Make your customer the hero. Join us to look at the drivers of human behaviour, and how a greater understanding of these touchpoints, including digital experiences, can be applied to customer experience.
14/05/2026
9:00am - 1:00pm
Auckland
Make your customer the hero. Join us to look at the drivers of human behaviour, and how a greater understanding of these touchpoints, including digital experiences, can be applied to customer experience. | Dates: June 23 & 30.
23/06/2026
12:30pm - 2:00pm
Online
Make your customer the hero. Join us to look at the drivers of human behaviour, and how a greater understanding of these touchpoints, including digital experiences, can be applied to customer experience.
13/10/2026
9:00am - 1:00pm
Auckland
Make your customer the hero. Join us to look at the drivers of human behaviour, and how a greater understanding of these touchpoints, including digital experiences, can be applied to customer experience | Dates: November 18 & 25.
18/11/2026
12:30pm - 2:00pm
Online
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Nam sagittis gravida ex, nec pharetra libero dictum nec. Pellentesque ut sollicitudin turpis. Quisque id nisi imperdiet, commodo odio id, elementum nibh. Nullam consectetur a odio non feugiat. Integer a elementum sem.
Nam sagittis gravida ex, nec pharetra libero dictum nec. Pellentesque ut sollicitudin turpis. Quisque id nisi imperdiet, commodo odio id, elementum nibh. Nullam consectetur a odio non feugiat. Integer a elementum sem.
Nam sagittis gravida ex, nec pharetra libero dictum nec. Pellentesque ut sollicitudin turpis. Quisque id nisi imperdiet, commodo odio id, elementum nibh. Nullam consectetur a odio non feugiat. Integer a elementum sem.
Nam sagittis gravida ex, nec pharetra libero dictum nec. Pellentesque ut sollicitudin turpis. Quisque id nisi imperdiet, commodo odio id, elementum nibh. Nullam consectetur a odio non feugiat. Integer a elementum sem.
Nam sagittis gravida ex, nec pharetra libero dictum nec. Pellentesque ut sollicitudin turpis. Quisque id nisi imperdiet, commodo odio id, elementum nibh. Nullam consectetur a odio non feugiat. Integer a elementum sem.
Nam sagittis gravida ex, nec pharetra libero dictum nec. Pellentesque ut sollicitudin turpis. Quisque id nisi imperdiet, commodo odio id, elementum nibh. Nullam consectetur a odio non feugiat. Integer a elementum sem.
Daniel has held research, strategy, and human-centred design roles at some of Aotearoa’s top agencies and consultancies, helping local and global brands tackle the tricky challenges and achieve growth in an insights-led, solutions-focused way.
FIND OUT MOREDaniel has held research, strategy, and human-centred design roles at some of Aotearoa’s top agencies and consultancies, helping local and global brands tackle the tricky challenges and achieve growth in an insights-led, solutions-focused way. Regardless of the task, he is committed to uncovering the many human truths that shape people and the worlds around them, ensuring that change isn’t just for its own sake but is driven by intent, delivering outcomes that make a difference to both customers and brands.
With a background in neuroscience and applied behavioural science, Lindsey works across behaviour change projects with social and government clients. Her approach to behaviour change is holistic, from broader cultural and social change through to behavioural economics and nudges.
FIND OUT MOREWith a background in neuroscience and applied behavioural science, Lindsey works across behaviour change projects with social and government clients. Her approach to behaviour change is holistic, from broader cultural and social change through to behavioural economics and nudges.
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