Marketing Bootcamp

LIVE at Lunchtime - Online Training

Introduction to Marketing Plans

 

Wednesdays | 3 July - 24 July
12:30pm - 2:00pm
MAOnline

register now

Key marketing foundations that you can apply to a business, corporate or non for profit (or perhaps just a good idea):

  • Why understanding your customers is critical to your future success
  • Branding and how this can be leveraged
  • What you offer, to whom and why customers should care (a clue: it’s all about value!)
  • What you are really good at and your competition is not – Your SWOT analysis
  • How to develop your brand strategy and write a simplified marketing plan for your business.

Course structure

A live session will be held each Wednesday at 12.00pm - 1:30pm over 4 weeks. The facilitator will present that week's topic live online with other participants. There will also be activities and resources to support your learning.

 

Professionally Certified Core Skills Marketer
This is a core course to become a 
Professionally Certified Core Skills Marketer

PRICING
  • $595+ GST Members
  • $895+ GST Non Members
  • Special rates available for students, registered charities and multiple bookings. Contact us.
register now

Learning outcomes

You will learn to...

  • Understand why and how marketing is an integral part to any business’s success
  • Understand the key essentials of marketing and it drives market growth
  • Validate your marketing thinking and take away a marketing plan that you can execute in your business immediately

 

To achieve

  • Market success and impact the performance of your business
  • Sustained competitive advantage
  • More customers and happier customers for longer

You will learn to...

  • Understand why and how marketing is an integral part to any business’s success
  • Understand the key essentials of marketing and it drives market growth
  • Validate your marketing thinking and take away a marketing plan that you can execute in your business immediately

Natoque penatibus et magni

Nam sagittis gravida ex, nec pharetra libero dictum nec. Pellentesque ut sollicitudin turpis. Quisque id nisi imperdiet, commodo odio id, elementum nibh. Nullam consectetur a odio non feugiat. Integer a elementum sem. s

Nam sagittis gravida ex, nec pharetra libero dictum nec. Pellentesque ut sollicitudin turpis. Quisque id nisi imperdiet, commodo odio id, elementum nibh. Nullam consectetur a odio non feugiat. Integer a elementum sem.

Nam sagittis gravida ex, nec pharetra libero dictum nec. Pellentesque ut sollicitudin turpis. Quisque id nisi imperdiet, commodo odio id, elementum nibh. Nullam consectetur a odio non feugiat. Integer a elementum sem.

Who Should Attend


Marketers with 0-3 years’ experience, needing to understand the core concepts of marketing

 


Those new to the marketing profession (including graduates) to help them to be more industry ready

Natoque penatibus et magni

Nam sagittis gravida ex, nec pharetra libero dictum nec. Pellentesque ut sollicitudin turpis. Quisque id nisi imperdiet, commodo odio id, elementum nibh. Nullam consectetur a odio non feugiat. Integer a elementum sem. 

Nam sagittis gravida ex, nec pharetra libero dictum nec. Pellentesque ut sollicitudin turpis. Quisque id nisi imperdiet, commodo odio id, elementum nibh. Nullam consectetur a odio non feugiat. Integer a elementum sem.

Nam sagittis gravida ex, nec pharetra libero dictum nec. Pellentesque ut sollicitudin turpis. Quisque id nisi imperdiet, commodo odio id, elementum nibh. Nullam consectetur a odio non feugiat. Integer a elementum sem.

Natoque penatibus et magni

Nam sagittis gravida ex, nec pharetra libero dictum nec. Pellentesque ut sollicitudin turpis. Quisque id nisi imperdiet, commodo odio id, elementum nibh. Nullam consectetur a odio non feugiat. Integer a elementum sem. 

Nam sagittis gravida ex, nec pharetra libero dictum nec. Pellentesque ut sollicitudin turpis. Quisque id nisi imperdiet, commodo odio id, elementum nibh. Nullam consectetur a odio non feugiat. Integer a elementum sem.

Nam sagittis gravida ex, nec pharetra libero dictum nec. Pellentesque ut sollicitudin turpis. Quisque id nisi imperdiet, commodo odio id, elementum nibh. Nullam consectetur a odio non feugiat. Integer a elementum sem.

denisa-profile-sml

Facilitator, Denisa Hebblethwaite

Senior Lecturer, Unitec

Living in the UK, Zambia, South Africa and Namibia, Denisa and her family finally settled in NZ in 2004. She joined Unitec in 2006 as a Marketing lecturer after a 20-year career in Brand Management.

more about denisa

Facilitator, Denisa Hebblethwaite

Senior Lecturer, Unitec

Living in the UK, Zambia, South Africa and Namibia, Denisa and her family finally settled in NZ in 2004. She joined Unitec in 2006 as a Marketing lecturer after a 20-year career in Brand Management.  Her strong belief in action based learning lead her to the role of coordinating Unitec’s Industry Based Learning Program within the Business Pathway, a role she has enjoyed for the past 12 years alongside being a  senior marketing lecturer and researcher. Denisa holds an MPhil and a BBusSc. Hons in Marketing.

Start your professional development
journey with us today.

Sign me up

Subscribe to our monthly newsletter
©2024 Marketing Association | All right reserved