Our Marketing Compliance
Marketing law put simply.
Ever feel overwhelmed by marketing legal jargon? These days, marketing law is an absolute need-to-know for all people in the marketing industry. With the continuous influx of new digital content, how are we supposed to keep up!
The Marketing Compliance workshop is all about helping businesses avoid marketing tactics that could invade the safeguards of the privacy rights of consumers. Are you taking special care to ensure your business practices, customer data, and marketing content are in compliance with the laws and policies that protect your customers?
What's covered?
- The Privacy Act (are you familiar with the changes introduced in 2020?)
- The Unsolicited Electronic Messages Act (this covers your digital campaigns... but what’s the important word missing in the title?)
- Intellectual Property and Copyright Law (music, video, film, literature- who owns the rights?)
- Fair Trading Act (are your product claims sustainable? 20% off what?)
- And more, including best practice!
Make this workshop your all around compliance, law, and best practices overview.
Pricing
MA Members: $195 + GST
Non-Members: $395 + GST
Special rates available for students*, registered charities and multiple bookings. Contact us.
This is an elective course to become aProfessionally Certified Core Skills Marketer
Professionally Certified Digital Marketer
Professionally Certified Strategic Marketer
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Nam sagittis gravida ex, nec pharetra libero dictum nec. Pellentesque ut sollicitudin turpis. Quisque id nisi imperdiet, commodo odio id, elementum nibh. Nullam consectetur a odio non feugiat. Integer a elementum sem.
Natoque penatibus et magni
Nam sagittis gravida ex, nec pharetra libero dictum nec. Pellentesque ut sollicitudin turpis. Quisque id nisi imperdiet, commodo odio id, elementum nibh. Nullam consectetur a odio non feugiat. Integer a elementum sem.
Nam sagittis gravida ex, nec pharetra libero dictum nec. Pellentesque ut sollicitudin turpis. Quisque id nisi imperdiet, commodo odio id, elementum nibh. Nullam consectetur a odio non feugiat. Integer a elementum sem.
Nam sagittis gravida ex, nec pharetra libero dictum nec. Pellentesque ut sollicitudin turpis. Quisque id nisi imperdiet, commodo odio id, elementum nibh. Nullam consectetur a odio non feugiat. Integer a elementum sem.
Natoque penatibus et magni
Nam sagittis gravida ex, nec pharetra libero dictum nec. Pellentesque ut sollicitudin turpis. Quisque id nisi imperdiet, commodo odio id, elementum nibh. Nullam consectetur a odio non feugiat. Integer a elementum sem.
Nam sagittis gravida ex, nec pharetra libero dictum nec. Pellentesque ut sollicitudin turpis. Quisque id nisi imperdiet, commodo odio id, elementum nibh. Nullam consectetur a odio non feugiat. Integer a elementum sem.
Nam sagittis gravida ex, nec pharetra libero dictum nec. Pellentesque ut sollicitudin turpis. Quisque id nisi imperdiet, commodo odio id, elementum nibh. Nullam consectetur a odio non feugiat. Integer a elementum sem.
Facilitator, Keith Norris
Independent Consultant, Marketing Association
Keith is a specialist consultant in regulatory and legislative affairs affecting the marketing industry. He brings 30+ years of experience in all things marketing law and compliance, and remains the leading privacy advocate and compliance consultant at the MA.
It was great to work on our own examples and develop a tangible approach that I can apply straight away in my work.
past attendee 2024
Professionally Certified Core Skills Marketer
The core competencies needed for today's marketing professionals. This certification is aimed at developing practical marketing skills that help you in your day to day role and be industry ready for your marketing career.
Professionally Certified Digital Marketer
Digital is an essential part of the job for marketers – and it’s critical to keep up with the latest trends and technologies in the field. Ensure you're up to speed with a Professional Certification in Digital Marketing.
Professionally Certified Strategic Marketer
Strategic thinking underpins every effective marketing campaign. Without it, marketing is just guesswork. Build your understanding of strategy and long-term planning with workshops from the r programme.