MindFuel Webinar with Quantum Jump

Find out how the loyalty landscape in New Zealand continues to evolve at pace, and especially the value of loyalty programmes to brands. In a year that saw the launch of Foodstuffs’ Club+, The Warehouse Club, the revamp of Airpoints to Koru, and Cashpoints go live with foundation partner Super Liquor, find out what’s changed in the way that Kiwis view and engage with loyalty programmes.

This year sees the launch of our new Loyalty Equity Index, which measures the overall impact of a loyalty programme across three key metrics including brand love. It turns the way you will view programmes on its head!

This is New Zealand’s most established independent, nationwide study into public opinion on loyalty programmes.

Even if you joined us for the last session, there has been significant change, reflecting disruption in the market and fresh consumer sentiment in the past year. Some findings may surprise you.

In this 60 minute webinar, Ben Goodale (CEO, Quantum Jump) and Amy Watson (Head of CRM, Quantum Jump) will unpack the key findings from the 2026 study, done in association with research agency Yabble, and share practical insights into the current landscape of loyalty in New Zealand, and explore what’s on the horizon for brands, retailers and programme owners.