Event
Exclusive Student Event Auckland
Exclusive Student Event – How Will AI Impact My Career Opportunities? This April 8 at the Marketing Association!
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Event
Monthly Marketing Meetup | April | LIVE
Brand Promises, but CX Delivers: Join us for our Monthly Marketing Meetup - ONLINE
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Event
Monthly Marketing Meetup | April
Brand Promises, but CX Delivers: Join us for our Monthly Marketing Meetup - IN-PERSON
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Event
Brainy Breakfast 2025 / Auckland
Beyond the Game – Creative Ways to Activate Your Brand for the Next Generation of Fans
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Monthly Marketing Meetup | April
Brand Promises, but CX Delivers: Join us for our Monthly Marketing Meetup - IN-PERSON
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Monthly Marketing Meetup | April | LIVE
Brand Promises, but CX Delivers: Join us for our Monthly Marketing Meetup - ONLINE
Add to CartYour Panel
Keep an eye on this page – more panellists will be confirmed shortly.
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Panellist
Dipika Patel
Digital & Loyalty Marketing Manager
Hind Management
(Sudima Hotels, Moss, Sunset, East & Hiku)
Panellist
Dipika Patel
Digital & Loyalty Marketing Manager
Hind Management
(Sudima Hotels, Moss, Sunset, East & Hiku)
Panel Moderator
Marina Strbac
Membership Experience Manager
AA New Zealand
Marina has over 15 years experience in client and agency roles across Australia, the UK and Aotearoa.
Her first agency role was on the Coca Cola account, where the standard for what excellence looks like was set. That team made divinity achievable at pace and demonstrated the importance of clear guidelines in progressing an effective creative process.
Since then, she has worked across the Education, Finance, Import and start up realms, continuing the good fight for the Human first approach at every step.
In late 2021 Marina went to Harvard Business School to study Behavioural Economics getting insights on the topic from the best in the world.
She is forever championing Human Centricity and never compromising curiosity tangents, because ‘you just never know where they will lead'.
Panellist
Stephanie Quantrill
Founder
Cue Marketing Partners
Stephanie Quantrill is a senior marketer with over 20 years experience working for some of the most respected and well-loved brands in New Zealand and overseas.
She started her own business, Cue Marketing Partners in 2024, specialising as a fractional CMO. She’s currently the Marketing Director at Hell Pizza , helping deliver a new brand platform “Worth Going to Hell for” and redefining the channel strategy to deliver effective marketing in the highly competitive world of QSR.
Stephanie is passionate about long term brand building and loves talking marketing and advertising with anyone who will listen.
Panellist
Dipika Patel
Digital & Loyalty Marketing Manager
Hind Management
(Sudima Hotels, Moss, Sunset, East & Hiku)
Dipika Patel is a digital strategist, loyalty marketer, and design-led thinker who plays a pivotal role in shaping the end-to-end digital and loyalty customer experience across Hind Mangement's portfolio of brands - Sudima Hotels, Moss Spa, Sunset Rooftop Bar, East Restaurant and Hiku Restaurant.
As Digital & Loyalty Marketing Manager at Hind Management, she leads an interconnected digital ecosystem – spanning websites, third party integrations, social media and digital systems – ensuring a seamless and engaging brand journey from research and booking to check-out to in-room experiences and post stay follow-up.
With a degree in marketing and a hands-on, data-informed approach, Dipika combines brand storytelling with UX and performance strategy to drive engagement, conversion and loyalty. She was instrumental in executing Sudima Hotels re-brand across digital platforms including leading the redevelopment of the Sudima Hotels website and successfully securing executive buy-in for a major digital investment that resulted in immediate growth in 2018. She also led the launch of the MySudima loyalty programme in 2023, using insights to develop a customer-centric offering that rewards new and ongoing repeat business.
Dipika is fluent in the often jargon-heavy language of digital, and her ability to translate complex concepts into clear, actionable insights is a key strength – especially when guiding leadership teams to make informed decisions, such as evaluating SEM and SEO performance or the value of third-party tech solutions. Her approach is design-led and data-driven, and she’s known for getting hands-on with everything from UX and content strategy to creative direction and implementation.
Her talk, “The Power of Google,” at the DigiMarCon Conference held in Auckland in 2022, showcased her step-by-step method for launching websites that rank on page one within days – sparking a lively Q&A session that saw hands flying up, eager to learn more.
In 2019, Dipika was nominated for Hotel Industry Technology Employee of the Year, recognising her innovative and influential work in a fast-evolving digital space.
Panellist
Daniel Birch
Founder & UX/UI Strategist & Designer
UserXD
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