
Monthly Marketing Meetup - August 2025
CX Authenticity in the Age of AI
AI is transforming the way brands connect with their customers, offering speed, efficiency, and personalisation at scale. Yet, research consistently shows that authenticity remains the cornerstone of customer trust.
- As AI-driven interactions become the norm, how are they shaping the customer experience (CX)?
- Are people embracing AI, or do they still crave the human touch?
- Can AI deliver authenticity, or does genuine connection require a human behind the message?
- In what moments do customers actually prefer to interact with AI over a person?
You’ll find plenty of opportunities to chat to everyone, share your own experiences and ask questions to the panel.
The August Monthly Marketing Meetups is organised and hosted by the Brand & Customer MA’s Special Interest Group, and is proudly in partnership with Contagion.
Supported by
Product Details
Date:
26/08/25
Time:
5:30pm - 7:30pm
Event Location:
Auckland
Venue Name:
Marketing Association
Venue Address:
69 St Georges Bay Road, Parnell, Auckland
Event Pricing
Members: Free (Live-Stream or In-Person)
Non-members: $10 + GST (Live-Stream ONLY)
Note: In-person Monthly Marketing Meetups are now MEMBERS ONLY due to popularity.
Non-members are welcome to join us via Live-Stream.
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Monthly Marketing Meetup | September
Join us at the MA for an evening of networking and discussion!
30/09/2025
5:30pm - 7:30pm
Auckland
Your Panel





Panel Moderator
Marina Strbac
Senior Marketing Manager, Customer & Member Lifecycle
AA New Zealand





Panel Moderator
Marina Strbac
Senior Marketing Manager, Customer & Member Lifecycle
AA New Zealand

Panellist
Simone Boniface
Head of Marketing and Partnerships
ClearPoint

Panellist
Georgia Patten
Founder & CEO
Bored George
Georgia Patten is the founder and creative director of Bored George, Bored Studios, and the Bored to Boss podcast. Her bold sunglasses brand, Bored George, has evolved from a passion project into a recognised name in premium eyewear across New Zealand and Australia.
Known for redefining self-expression through fashion-forward design, comfort, and craftsmanship, Georgia has grown her brand, community, and customer base through transparent, engaging content that takes customers along for the journey. Passionate about empowering women in business and building community through creativity and storytelling, she uses her platforms to inspire, connect, and champion the next generation of entrepreneurs.

Panellist
Greg Whitham
GM NZ Market Strategy & GTM
Datacom
Greg Whitham is the General Manager of NZ Market Strategy & Go-to-Market at Datacom, where he leads the strategic development and execution of integrated market approaches spanning research & market intelligence, sales enablement, and campaign execution.
His work at Datacom has provided the opportunity to work at the intersection of artificial intelligence and customer experience, where he has established comprehensive AI Governance programs for several of Datacom's enterprise clients and facilitated AI use case workshops for government agencies seeking efficiency transformation through intelligent technologies.
His dual expertise in AI capabilities and customer experience has positioned him as a trusted advisor in helping organizations navigate the complex balance between technological advancement and human-centered experiences.

Panellist
Justin Flitter
Founder
NewZealand.AI
Justin Flitter founded AI New Zealand in 2017 to help business leaders discover why, where and how to leverage Artificial Intelligence.
Today NewZealand.AI is where Kiwi companies start their AI Journey with workshops & practical advice. He’s a sought after speaker, educator and commentator on AI and its impact on people, business and society.

Panel Moderator
Marina Strbac
Senior Marketing Manager, Customer & Member Lifecycle
AA New Zealand
Marina has over 15 years experience in client and agency roles across Australia, the UK and Aotearoa.
Her first agency role was on the Coca Cola account, where the standard for what excellence looks like was set.
That team made divinity achievable at pace and demonstrated the importance of clear guidelines in progressing an effective creative process.
Since then, she has worked across the Education, Finance, Import and start up realms, continuing the good fight for the Human first approach at every step.
In late 2021 Marina went to Harvard Business School to study Behavioural Economics getting insights on the topic from the best in the world.
She is forever championing Human Centricity and never compromising curiosity tangents, because ‘you just never know where they will lead'.