Think Again background image - 1600 x 785 (1)-2

 

2022 Event Page hero (1)-1-1

Wednesday 22 May 2024
12:00pm - 2:00pm
Ilex Cafe & Event Space, Christchurch Botanic Gardens
Access via Armagh Street overbridge off Rolleston Avenue, Christchurch Central


 

Understanding the Risks Worth Taking

People who say it cannot be done should not interrupt those who are doing it.– GB Shaw

Playing it safe is risky.

In the world of marketing, there is no such thing as a sure thing. Good marketing is innovative, and innovation requires risk-taking. To win at marketing, marketers need to develop a mindset that not only permits risks and failures but encourages them. 

In true ‘Think Again’ style, we have invited a panel of senior leaders to provide a fresh perspective on risk-taking in marketing and challenge you to stop playing it safe. You’ll hear how they overcame fear and took marketing risks that paid off, and what they learned from their mistakes.

Join us on 22 May at the Ilex Café to learn how to elevate the role of marketing in your organisation by understanding when and how to strategically take risks for maximum impact.

  • Embracing risks as an opportunity to drive positive change.
  • Giving your team the explicit permission to fail.
  • Leading through risk and making decisions.
  • Is there a time and place to take risks?
  • Why you should budget for failure and hire people who know how to overcome it.  

Sponsored by
MW_Logo_Black_Colour_FINAL (15)-1


PRICING

  • MA Members: $89.00 + GST
  • Non-Members: $129.00 + GST

GET YOUR TICKET NOW

Speakers

Anne Newman-2

Anne Newman

General Manager, Christchurch Adventure Park

Panellist

Hilary Muir (1)

Hilary Muir

Broadcaster, MediaWorks

Your Host & Panel Moderator

Tristin King (1)

Tristin King

Co-Founder, 6risks.com

Panellist

Jennifer Kirchhofer (1)

Jennifer Kirchhofer

Head of Marketing
Fleetpin

Panellist

Pete Dickie

Pete Dickie

Group Marketing Manager, PGG Wrightson

Panellist

Anne Newman-2

Anne Newman

General Manager, Christchurch Adventure Park

Panellist

Hilary Muir (1)

Hilary Muir

Broadcaster, MediaWorks

Your Host & Panel Moderator

Tristin King (1)

Tristin King

Co-Founder, 6risks.com

Panellist

Jennifer Kirchhofer (1)

Jennifer Kirchhofer

Head of Marketing
Fleetpin

Panellist

Pete Dickie

Pete Dickie

Group Marketing Manager, PGG Wrightson

Panellist