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Training Hub.
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Welcome to the MA Training Hub

Practical training. Real experts. Career momentum.

At the NZ Marketing Association, our Training Hub is built to help marketers stay sharp, relevant and ready for what’s next.

Our workshops are developed for Aotearoa’s marketing landscape and delivered by experienced practitioners who bring real-world insight into every session. Beyond workshops, we offer structured programmes including the Emerging Marketer Accelerator, Advanced Marketing Leadership Programme, and Top Talent for students starting their journey.

You can also bring your whole team together through tailored team training, complete four online workshops to achieve an Online Accreditation, or work towards a Professional Certification and gain a University of Canterbury micro-credential.

Wherever you are in your career, there’s a clear pathway to keep building your capability.

Scroll down to view the full list of workshops.

Download our Professional Development Roadmap

 

Explore our Training Pathways

Programmes, certifications and workshops for every stage of your marketing career, from emerging talent to future CMOs.

Up-Coming Workshops

Location
Topics

Advanced AI

Delivered in four online sessions, learn to harness AI beyond the basics to automate tasks, boost...

Introduction to Marketing Plans

Delivered in four online sessions, learn the fundamentals of marketing planning and how to build a...

Critical Thinking for Marketers

Sharpen your critical thinking and problem-solving skills to make better marketing decisions with...

Mastering Content Creation With AI-Powered Storytelling

Discover how to create compelling marketing content with generative AI and craft stories that...

Behavioural Science for Customer Journeys

Delivered in two online sessions, discover what drives customer behaviour and learn how to design...

Building Blocks of Brand Strategy

Learn to build a stronger brand strategy with practical tools to sharpen your positioning and stand...

Stakeholder Management

Develop the skills to engage, influence, and manage internal and external stakeholders more...

AI Meets Marketing

Cut through the AI hype and rethink how you plan, lead, and deliver marketing in an AI-powered...

AI Hyper-Personalisation in Practice

Delivered in four online sessions, learn how to use AI to uncover patterns in your data and turn...

The Secret Sauce of Great Copywriting

Learn how to craft copy that connects with your audience and drives stronger engagement and action.

Breakthrough Marketing Plans

Learn how to build sharper marketing plans with clear frameworks, stronger strategy, and greater...

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