Advertising Standards Authority (ASA) New Zealand
Apr 1, 2022 10:38:23 AM
If you’re involved in Banking, Finance, Insurance, Investment, Credit or Credit cards, Listen up! The recently updated Financial Advertising Code came into effect for new financial ads on 1 March.
The new Code replaces the Code for Financial Advertising and was updated last year following a routine review. It became effective from 1 March 2022 for new financial advertising, and 1 June 2022 for all financial advertising.
The new Code takes into account legislative changes affecting financial advertising. A key part of the updated Code is the definition of financial advertising, which is now clearer and in more detail for industry and consumers to understand.
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