The Admatic Team shares a must-have Black Friday Checklist to help retailers stay organised, optimise CX, and boost revenue during this high-stakes shopping event.

With the holiday season in full swing, Black Friday presents a golden opportunity for retailers to maximise their revenue. However, this high-stakes event can quickly become chaotic without a structured plan. From ensuring your website can handle a surge in traffic to fine-tuning your marketing strategies, every detail requires careful consideration. That’s where our Black Friday Checklist comes in—it helps you stay organised and streamline your efforts.

Key Features of the Checklist

1. Pre-Event Preparation

Get your website and operations ready to handle the Black Friday rush. This section ensures your platform is optimised for peak performance.

2. Customer Experience Optimization

This section focuses on how to deliver a seamless and enjoyable shopping experience. Happy customers are repeat customers!

3. Marketing & Promotions

Maximise the impact of your marketing channels. This section provides tips and tricks for creating high-converting campaigns across email, social media, and paid ads.

Download our Black Friday Checklist today and get a head start on your preparations.

Sources: Holiday Playbook - Google, Meta, Microsoft, TikTok

Source: ADMATIC Team, 8 November 2024