Introducing Thomas Barta
Marketing Leadership Thinker. Speaker. Author

The Marketing Association is bringing you, in partnership with DDB Aotearoa & PHD, a world-renowned marketing leader: Thomas Barta
Who is Thomas Barta?
- Dean, Global CMO Fellowship
- Creator of the world's largest-ever study, involving over 68,000 assessments, on what makes for a successful customer leader
- Author of the #1 leadership book for marketers: The 12 Powers of a Marketing Leader with Patrick Barwise
- Founder of the Marketing Leadership Masterclass
- Former partner of McKinsey
- Led transformations for over 20 years, in 14 industries, in 45 countries for many of the world's top organisations, including over two dozen from the Fortune 500
- Organisational Psychologist
- Honorary Fellow of The Marketing Society
- Author for Forbes, Marketing Week, and the TryThis.Blog
Like what you see? Join us this July to see Thomas Barta live at SkyCity Theatre for an afternoon event!
1 MINUTE MARKETING LEADER SERIES
WITH THOMAS BARTA
#1 Win as a marketer
#2 Bridge the Trust Gap
#3 Bridge the Power Gap
#4 Bridge the Skills Gap
#5 Ditch your job description
#6 LEAD Marketing
#7 Know WHY to be brave
#8 Get Inside the V Zone
#9 Tackle a Big Issue
#10 Beware of the (buzz) words
February Global Trends
Super Bowl
March Global Trends
Is being a CMO the most dangerous job in business?
April Global Trends
If AI had the answer, what's your question?
MA EVENTS FEATURING THOMAS BARTA

BE BRAVE with Thomas Barta Event 2025
Be Brave: Unlock Growth, Lead Change, and Redefine Your Marketing Career with Thomas Barta
30/07/2025
2:00pm - 4:00pm
Auckland