Latest News:

NZ Marketing Association Announces Winners of "Vogels Toast to the Greatest Campaigns of the Last 50 Years"
AI Overviews - A mid 2024 deep dive
Professional Certification of Advanced Marketing Leadership 2025
Unboxing Trends at the 2024 Brand Summit – Culture, Bravery and Humour at Play
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New Research Challenges Traditional Marketing Wisdom: Implications for NZ Marketers
If you’re aiming for brand fame, let earned media do the heavy lifting
From the Cosy Web to Foodmarks: Highlights of the 2024 Brand Summit
Lessons on Humanity, Culture, AI and Commercial Impact from Cannes 2024
Beyond Demographics: Harnessing the Power of Mindsets for Effective Marketing
Principles for the use of AI in Marketing
My North Star: Zania Guy on People, Conversations and Giving Back to the Marketing Community
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How to Prepare for Black Friday 2024: Strategies & Insights
Black Friday Checklist for E-Commerce Brands
MOTAT APPEALS FOR URGENT DONATIONS TO KEEP HERITAGE TRAMS ROLLING
Google's Big, Low-Key Updates for Shopping and What It Tells Us About the Future of E-Commerce
Webinar: Teenage boys as change-makers: A social marketing strategy to prevent violence against women
Top 15 Black Friday 2023 PPC Stats to Guide Your 2024 Strategy
NZ Marketers Get Hands-on with Synthetic Data
Digital PR vs Traditional PR: Which One’s Really Moving the Needle?
A Student Ambassador’s Experience at the Marketing South Conference 2024
Inspiring Insights and Connections: My Experience at Marketing South 2024
Living and Breathing Digital Transformation: What Marketers need to know
How to Use a “Story Lens” to Make Your Message Unforgettable
Salience vs Substance: Why Trump is a marketing genius
Key takeaways from Sydney’s Product Marketing Summit: trends, challenges, and the power of collaboration
Internal branding: Building a strong brand starts from within
FINAL.V2

Meet Thomas Barta, Global Marketing Leader!

Introducing the Marketing Leader Series & SkyCity Theatre Event with Thomas Barta.
 
Thomas Barta is coming to New Zealand this July! In the lead-up to his visit, we’re launching the Marketing Leader Series—a collection of 1-minute videos packed with bite-sized insights straight from Thomas exclusive to the MA.

A globally recognised marketing expert, Thomas Barta has led groundbreaking research on customer leadership, authored The 12 Powers of a Marketing Leader, and advised Fortune 500 firms worldwide.

We'll be releasing 'Marketing Leader Series' videos monthly. Checkout the first one via the link below 📹

FIND OUT MORE
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