Rectangle 6

Resource Hub. - Duncan Shand, Managing Director - YoungShand

Our resources are dedicated to bolster your learning and provide you with insightful content and templates to help you in your career and marketing role.

Thank you to our content partners

Salt Recruitment
Together
TRA
Pure SEO
ADMATIC

Customer Journey - balancing what you say with what you do

Summary: This article explores the importance of aligning brand communication with customer...

Challenger Marketing Part 6: Building the Platform

To fight the fight, you need a solid foundation. Marketers often overcommit due to a desire for...

Challenger Marketing Part 5: Driving Success for Challenger Brands

The Art of Effective Measurement: How a strong culture of measurement will help you drive better...

Challenger Marketing Part 4: How starting dumb helps set you up to finish strong.

Starting dumb is a powerful approach that sets the foundation for success. It involves questioning...

Challenger Marketing Part 3: Building Trust with C Suite

How to Build the Trust and Support to take a Challenger approach Being a marketing manager for a...

Challenger Marketing Part 2: Defining the Fight

To achieve a challenger mindset, you need to define your purpose, clarify your motivation and be...

Rising to the Challenge: How New Zealand Brands Can Thrive in a Changing World

This is a challenge to all kiwi marketers to think about how we can use our limited resources to...

Have a suggestion?

Contact us if you have any suggestions on resources you would like to see more of, or if you have something you think would benefit our members.

Get in Touch

Stay up to date

Sign up to receive updates on events, training and more from the MA.

cta-join-now

Ready to get a piece of the action?

Join the MA Community Now!

Join Now