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Resource Hub. - Regan Yan

Our resources are dedicated to bolster your learning and provide you with insightful content and templates to help you in your career and marketing role.

Thank you to our content partners

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New Zealand Story
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How Fast and Slow Thinking Influences Customer Engagement

So, how does Frank, who has a full-time job, married with 2 kids, and let’s not forget about the...

3 reasons why you don't get value out of your data & how to fix it

The truth is because it’s unbelievably difficult to create value at scale. It’s easy to create a...

Consistency vs Relevance

For years now we have focused on delivering a consistent message to customers, looking for ways to...

Personalised Marketing Beyond ‘HI %FIRST_NAME%’

One-to-one marketing improves the brand-customer relationship by creating relevant interaction; we...

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