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Resource Hub. - Sobia Mughal, Chair of MA B2B SIG

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Eff Being Boring: Recap of B2B Disruptive workshop

After attending an engaging workshop on B2B marketing disruption hosted by the Marketing...

Riding the AI Wave: We need lessons in surfing this wave or we’ll drown

Sobia Mughal, Chair of the Marketing Association’s B2B Special Interest Group and B2B Marketing...

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