Our resources are dedicated to bolster your learning and provide you with insightful content and templates to help you in your career and marketing role.
Write-up from the May 2026 Christchurch Marketing Meetup
Negative, positive or both? Framing approaches for behaviour change hosted by NZ Social Marketing...
Do you need to meet 100% of a job description to apply? Here’s how hiring managers really evaluate...
Google's AI Mode hits 1 billion users, but what do the real numbers say? We break down the data on...
Most marketers can justify collecting customer data. Few can clearly explain what happens to it. A...
John Miles, CEO of the Marketing Association, inspired over 60 UC Marketing Society students in...
Why strong first-party data foundations are essential for effective AI-driven marketing. Learn how...
Part 2 of our AI in marketing analytics series examines the governance frameworks needed to scale...
You don't write a new playbook for a game that hasn't changed. Google published something...
Lessons from the May 2026 Wellington Brainy Breakfast
AI is transforming B2B marketing and analytics. Explore practical AI use cases, ethical risks,...
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