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#AskAmelia: “How Do I Nail My E-commerce Interview?”

Preparing for an e-commerce interview? Discover how to stand out by demonstrating commercial...

#AskAmelia: “How Do I Know If I’m Still in Love With My Job… or If It’s Time to Break Up?”

Around Valentine’s Day, there’s a lot of talk about love, commitment, and whether something still...

#AskAmelia: I Want a New Role This Year. When Should I Actually Start Applying?

Thinking about a new role this year? AskAmelia breaks down the best time to start applying, what to...

2026 State of AEO: What US Enterprise Research Means for NZ Marketing Managers

Conductor, a US-based organic marketing platform, surveyed over 250 digital leaders at US...

What makes great community marketing

Community marketing is one of the most powerful ways to build a brand that people trust and...

Why Traditional SEO Isn't Enough as Search Evolves Into Answer Engines

How search is shifting from links to answers. Learn why AI Overviews, ChatGPT, and Perplexity...

Marketing Association Top Talent Article

A marketing student’s journey from fear and uncertainty to confidence and clarity through the Top...

The Few Christmas Ads We Love and What They Teach Us About Generosity

Christmas ads we love most and the powerful lessons they teach us about generosity, kindness, and...

2025 Wrapped: Marketing Insights from MA’s Digital Special Interest Group

Authors Read the shortened version below. Or, download the full-length version here: 1. Looking...

#AskAmelia: How Do I Make My CV And LinkedIn Stand Out To Recruiters?

At this time of year, many of you will be thinking about 2026 and wondering if it’s time to find a...

#AskAmelia: What Are Employers Really Looking For In Mid Level Marketers Right Now?

If there’s one area that never really slows down in the job market, it’s intermediate marketers....

What Amazon’s 14,000 layoffs reveal about AI’s grip on marketing

AI is leading to layoffs in areas such as SEO and ad production. The challenge remains: make...

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