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Resource Hub. - Keith Norris, Compliance Consultant, Marketing Association

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A Potential Biometrics Code of Practice

The Privacy Commission has just released an update on progress towards a Privacy code for...

How Long Before the Use of AI in Marketing is Regulated?

The Marketing Association’s Keith Norris argues that it is surely only a matter of time before we...

The International Threat to Targeted Marketing

Switched-on marketers and data planners in New Zealand should be looking closely at privacy...

If it looks too good to be true…. it probably is!

Commission prosecutes The TV Shop, arguing it manipulated 'customer' reviews and misled shoppers....

Marketing watchdog bares its teeth

You may have read headlines like this in the last few weeks… they’re all real-life cases from the...

Keith Norris on Possible Privacy Act changes from Justice Department

The Marketing Association’s compliance advisor, Keith Norris, recently alerted us to some changes...

Twitter Confirms The Data Breach That Impacts 5.4 Million Users

Twitter has suffered a data breach after threat actors used a vulnerability to build a database of...

Are you talking to people who don’t want to hear from you?

As a professional marketer you’re committed to best practice, so you don’t want your organisation...

A guide to the Privacy Act 2022

A Marketers guide to the New Zealand Privacy Act Updated March 2022 Human Rights in New Zealand...

How NZ businesses are handling customer privacy in 2022

The theme for Privacy week 2022 was ‘the Foundation of Trust’.

Understand the 3 Types of Consent Required to Send Marketing Emails

In New Zealand, commercial electronic messages are subject to the Unsolicited Electronic Messages...

10 key steps to help NZ marketers comply with GDPR

Even businesses without a physical presence in the EU may have to comply with the new rules if...

Do you hold Customer Data? (of course you do!)

Then you should be aware of a recent report from the Privacy Commissioner to the Minister of...

My worst moment in marketing

Let me tell you about one of the worst moments in my business career. It’s been a long career and...

Opinion | Facebook & Google: Love them? Hate them? Trust them?

As marketers, it's hard not to love the likes of Facebook and Google for their goldmines of...

The Gambling Act and you: The cans and can-nots of sales promotions

The Gambling Act is under review and the Department of Internal Affairs fact sheet has been...

British Airways facing $340m fine for data breach

British Airways is facing a record fine of £183m for last year's breach of its security systems.

NZ Privacy Laws will not follow the Europeans

The Select Committee reviewing the Privacy Bill has reported back to Parliament with a ‘’steady as...

GDPR: Frequently Asked Questions

What is the GDPR? The GDPR is simply, Europe's version of the Privacy Act. It governs the way...

Privacy is About Building Trust

Privacy affects us every day - at home, work, and play. Always check that you can trust an...

Can I contact my inactive customers?

They're my inactive customers... But I can still contact them, right?

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