Social Media

As the recession continues to wreak havoc on Kiwi businesses, marketers and being forced to tighten...

Every week there seems to be a new recommendation for what to add to your marketing strategy....

Have you heard of social sentiment monitoring? It can be a handy tool for New Zealand marketers who...

We're all familiar with this notification: "iCloud Storage Is Full. Photos, videos, and iCloud...

You don't need me to tell you that New Zealand is in recession; as our GDP falls for the second...

#1 Fastest Growing Social Media Platform The Facts As of 11th July, Threads is the number 1 social...

The internet is blowing up with a fresh new feud between Zuckerberg and Musk after the unveiling of...

Another month, another OCR increase on the horizon and more doom and gloom as the country awaits...

‘Do you think TikTok will be around this time next year?’ It’s the question on many of our clients’...

What does K'Road, The Eggplant and Frank Energy have in common? TikTok for the sexy and not-so-sexy...

The rise of video as a social media content format is a topic on the mind of many a marketer. With...

What are the stats? Kiwis are spending more time engaging with social media than ever before. With...

Marketing successfully through recession (yes, it is possible!) If you’re a marketing manager, then...

An interesting point of difference here at Matter is that, at some stage, every member of our team...

Spotting subscription options popping up in your Instagram feed? It might have you wondering what...

If Meta’s social channels (Facebook and Instagram) make up part of your digital marketing strategy...

In this Report GWI's Social flagship provides the most important insights on the world of social...

Be part of the hype: Introducing Product Drops Picture this: Your favorite brand announces that...

Instagram recently published an update on their accessibility improvements. They talked about how...

A Social media strategy can be a daunting task for anyone not familiar with the platforms or their...

In the middle of a pandemic, AstraZeneca marketers faced a challenge: how to reach oncology...

In 2022, a crucial determining factor in the success of your business is social media marketing. It...

With Duolingo the latest brand under fire for a social gaff, how can brands allow their social...

A well-conceived content marketing strategy has the power to unlock the hidden potential of social...

Since Instagram got rid of chronological feeds back in 2016, business owners and marketers have...

Instagram updates you need to know about Want better engagement on Instagram? Three of the social...

ATTENTION MARKETERS: Streamline your social media content this Christmas.

The Importance of Choosing Local Influencers By Courtney Ramsdale - Content Integration Strategist...

With outdoor, theatre and radio advertising all plummeting in lockdown, brands are searching for...

Key Social Media & Influencer Marketing Trends for 2021 By Courtney Ramsdale - Content Integration...

Let’s be honest. What’s all the fuss about Tiktok?

Develop Long Term Brand Advocacy by Using Behind the Scenes Content. Watch the video below! Prefer...

In a world where a burger chain talks about depression, shoe brands support Black Lives Matter and...

You’d be surprised at how much people judge someone based on their social media profile – potential...

Common mistakes brands make with influencer marketing and how we can help By Kehlani Seth, Intern...

If someone says to you “this isn’t a pyramid scheme”, 9 times out of 10, it is. My frustrations...

Facebook ads can be tricky – and cost a ton. Here’s how one campaign manager took Facebook...

At realestate.co.nz we use our social platforms to understand more about the property hunting...

In a fast-moving digital battleground, it's no secret this year will have its fair share of...

My presentation shed light on the current state of the industry in New Zealand, alongside Olivia...

Influencer marketing harks back to the 1800s, but thanks to the power of YouTube, Facebook and...

Source: 2 weeks ago. Meeting with senior creative. Multi-award winner. Good friend.

As a society, we have entered into an unimaginable world to navigate. And as marketers and brand...

Modern consumers, overwhelmed by media and visual content on a daily basis, are turning their backs...

It feels like we have had the term 'content marketing' as apart of our wider marketing lexicon...

Online Retailers: Get 4 social media tips for better sales this Christmas from Mint Design on Vimeo.

Member question: I have an upcoming campaign and want to add some influencer marketing alongside...

It’s time to roll out the red carpet! Today, YouTube released the top ads that Kiwis chose to watch...

Social media has taken an absolute beating in recent months. It’s at the heart of international...

Everyone connected to the internet is a broadcasting station. Through a variety of platforms,...

So what were the key takeaways? Well I can tell you at 40 minutes long there are a lot but I’ve...

As the name suggests, ‘social sharing’ refers to the act of social media users sharing specific web...

Less is more.